What do you do about that man in your life who doesn't want to venture out to upgrade his boxers, briefs, or sock collection?

You let the undergarments or socks venture out to meet him.

It's an interesting twist on a subscription type gift - you do it with magazines - why not give a gift subscription to MonthlySocks or MonthlyBoxers.

Eliminate the hassle men feel subjected too when it comes to clothes and clothing accessory shopping. To most men, having to take time to shop for these items is equivalent to getting a root canal. Why not extend to them one of these gift subscriptions, or both. One company runs both of these online shops.

How does this all work? First off, you purchase a subscription plan for that man in your life. There are different subscriptions available. You can buy a plan where that special someone receives one pair of socks or one pair of brief's a month. You can also buy a 'one-pair every two-months' subscription, or a 'two-pair every three months' subscription. The best deal pricewise, on either site, is their one-year subscription, 12-pairs a year.

How's that for a gift that continues to give and give. You can purchase a subscription to get that special someone started on a wardrobe enhancement. They can choose whether to continue with it sometime down the road. In the meantime, you've done your part to help them re-fashion themselves.

The socks website offers socks that are of one style, in two sizes, in three colors; there are four subscription plans.

The boxers' website offers two styles, three colors, in four sizes; there are five subscription plans.

When shopping on the site you have the option of purchasing a gift subscription for someone by clicking on the 'Give a Gift' button, which leads you through the shopping process. Of course, if you're a man you can always by a gift for yourself, although women are the main clients of these two online shops. They see it as a practical, thoughtful, and needed gift for the men in their lives.
 
It's a cool alternative to the usual department store gift cards. Here the person receives the gift without having to do the in-store shopping. When you fill out the gift subscription, you specify their size, style, color, and frequency of delivery. They sit back, do nothing, and wait to receive them at the front door.

A subscription to one of these services is a gift that gives, while requiring zero effort on the part of the receiver.

It's exactly what most men need when it comes to shopping for boxers and socks.

Posted by Mike.